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Holy Movies

project time: 32 hours

Fun Fact: After the project was done, Henry tried to make me become an actor and wanted to be my manager... I don't know the first thing about acting.

Holy Movies Logo

2GO Entertainment wanted to create a sub brand for mormon/family friendly films and movies that could be easily accessed on a web browser. When Henry, owner of 2GO, sat down with me to discuss logo and branding, he wanted the design to be bright, inviting, upbeat, and easily identifiable.

My first few goes at the logo weren't that great. Adding film reels, throwing film ribbons around the logo... Nothing really fit. So I took an alternative approach and designed the camera spilling out colors. The idea was unique, easy to recognize, and related to the Holy Movies name. The company eventually transitioned their sub brand to a youtube channel, but still use the logo 4 years later.